September 19, 2001
Learn to maximize the value
of every customer
in upcoming business
seminar
TRAVERSE CITY -- The Michigan Retailers Association (MRA) is sponsoring a professional education seminar for retailers and other business owners next week in Traverse City.The program is co-sponsored by the Downtown Traverse City Association and the Traverse City Downtown Development Authority.
Mining Diamonds in Your Own Backyard
Date: Tuesday, September 25
Time: 8:00 a.m. to 10:00 a.m.
Place: Traverse City Opera House, Traverse City, MI
Presenter: Bob Negen, Specialty Retail Solutions
Description: Bob Negen shows retailers how to increase their sales
more rapidly by maximizing the value of every customer. Tools such as
customer databases and frequent buyer programs facilitate communication
with customers and increase their loyalty.
Cost: $15 for MRA members, $25 for non-members
To register: Contact MRA's Robin Gregory at 800.366.3699 or rsgregory@retailers.com.
This informative presentation is one in a series of 13 business seminars being offered throughout the state this fall by MRA's Michigan Retailers Academy. MRA also offers online education through its website at www.retailers.com.
The Michigan Retailers Association is the unified voice of retailing in Michigan and the nation's largest state trade association of general merchandise retailers. MRA's more than 5,500 retail business members operate more than 12,000 stores across the state.
