October 25, 2001

 

Learn how to close a jewelry sale in upcoming business seminar

LIVONIA -- The Michigan Jewelers Association (MJA), a division of the Michigan Retailers Association (MRA), is sponsoring an upcoming professional education seminar in Livonia for jewelers.

Sale Killers & Customer Expectations
Date:
Thursday, November 8
Time: 1:00 p.m. to 4:00 p.m.
Place: Holiday Inn Livonia West, Livonia, MI
Presenter: Shane Decker, national sales trainer and diamond specialist
Description: Do you know what customers expect when they walk through your front door? Do you know what to say and what not to say to close the sale? If not, then you could be losing potential jewelry sales. Join Shane Decker to find out five reasons customers walk away from a sale, practical and effective ways to approach a customer, what to do once your customer agrees to buy and more.
Cost: $30 for MJA members and GIA alumni and associate members; $54 for non-members
To register: Contact MRA's Robin Gregory at 800.366.3699 or rsgregory@retailers.com.

This informative presentation is one in a series of 12 business seminars being offered throughout the state this fall by MRA's Michigan Retailers Academy. MRA also offers online education through its website at www.retailers.com.

The Michigan Retailers Association is the unified voice of retailing in Michigan and the nation's largest state trade association of general merchandise retailers. MRA's more than 5,500 retail business members operate more than 12,000 stores across the state.

 

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