For Immediate Release

May 21, 2007

Toy House and Baby Too, a specialty retailer in Jackson, has opened shop in the Mall of Michigan, an Internet retailing and shopping service operated by the Michigan Retailers Association (MRA).

Shoppers can access Toy House and Baby Too online through the Mall of Michigan at www.mallofmichigan.com. The site is listed in the Toys section.

Toy House and Baby Too is one of the largest independent toy stores in the nation, with eight departments and over 30,000 square feet of selling and warehouse space. In addition to toys, it sells craft supplies and kits, science equipment, sports and outdoor gear, hobby and scouting supplies and everything for babies, from furniture to feeding accessories. Services include a baby registry, special orders, in-store classes, and assembly and delivery of larger items.

The store’s website offers information about all their departments and services, a schedule of in-store classes and toy-buying tips. Shoppers can order photo gifts or gift certificates online or sign up for a store e-newsletter. “Phil’s Forum,” a series of columns by owner Phil Wrzesinski, offers insights on the toy industry.

Shoppers can make secure online credit card purchases through this Mall of Michigan store.

The Mall of Michigan is a collection of unique specialty shops—all of them MRA members—offering distinctive products online. More than 150 Michigan businesses now participate in e-commerce through this website.

The Michigan Retailers Association is the unified voice of retailing in Michigan and the nation’s largest state trade association of general merchandise retailers. MRA’s 5,500 retail business members operate more than 13,000 stores across the state.