For Immediate Release

August 8 , 2007

The Wedding Ring Store, a specialty retailer in Okemos, has opened shop in the Mall of Michigan, an Internet retailing and shopping service operated by the Michigan Retailers Association (MRA).

Shoppers can access The Wedding Ring Store online through the Mall of Michigan at www.mallofmichigan.com. The site is listed in the Jewelry section.

The Wedding Ring Store offers a wide variety of engagement and wedding rings. It specializes in the Eighternityä diamond, for which the store and its sister store—the Wooden Skate Antiques, Jewelry & Gems—are the exclusive dealers in Michigan.

The store’s website offers information about how to buy and care for diamonds and extensive information about the Eighternity diamond. The “About Us” section gives an overview of the store’s staff and presents customer testimonials.

The website also provides a sample of the “Bridal Freebook,” a savings book that comes with every purchase at the store. It offers savings valued at more than $5,500 at many area stores and businesses, with a focus on products and services of interest to brides and newlyweds.

The Mall of Michigan is a collection of unique specialty shops—all of them MRA members—offering distinctive products online. More than 150 Michigan businesses now participate in e-commerce through this website.

The Michigan Retailers Association is the unified voice of retailing in Michigan and the nation’s largest state trade association of general merchandise retailers. MRA’s nearly 5,500 retail business members operate more than 13,000 stores across the state.