Retailers look to holiday hiring with caution

Michigan retailers expect it will be easier to hire employees this holiday season, but more plan to cut back than expand their seasonal workforce.

The Michigan Retail Index, a joint project of the Michigan Retailers Association (MRA) and Federal Reserve Bank of Chicago, found that 64 percent believe the holiday labor pool will be larger this year than last. But only 2 percent plan to hire more holiday workers, while 17 percent expect to hire fewer and 81 percent hire the same number.

The Index also found August sales wilted in the late summer heat, although retailers’ optimism for fall sales rebounded slightly.

Thirty-seven percent reported increased sales for August, compared to a year ago, while 51 percent said sales declined and 12 percent reported no change. The results create a seasonally adjusted performance index of 40.1, down from 48.3 in July and the lowest since last September.

Sixty-two percent project September-November sales will increase over the same period last year. When combined with the 21 percent who project level sales and 17 percent who predict a falloff, the results create a seasonally adjusted outlook index of 68.7—up from 66.2 in July.

“Retailers continue to approach the holiday season with cautious optimism,” said Larry Meyer, MRA chairman and CEO. “At this point, the majority of stores are planning to keep inventory and hiring at last year’s levels.”

West Michigan retailers fared the best, with 50 percent reporting increased sales and 10 percent reporting no change. Northern Michigan Retailers were next, with 41 percent increasing sales and 13 percent reporting no change.

Furniture and appliance retailers led other trade lines, with 48 percent boosting sales and 5 percent reporting no change.

Jewelers were next at 43 percent increased sales and nine percent with no change.

Complete results of this month’s Michigan Retail Index - including data on sales, inventory, prices, promotions and hiring - are available at www.retailers.com/news/retailindex.html. The website includes figures dating back to July 1994.

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