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What is the Michigan Retail Index?
A monthly, anonymous, fast, and easy-to-submit survey that serves as a key economic indicator for our state, providing high-value insights into Michigan’s retail environment.
Established in 1994, the Michigan Retail Index is a monthly survey conducted by MRA in partnership with the Federal Reserve Bank of Chicago. It tracks sales, inventory, pricing, promotional activities, and hiring trends among Michigan retailers.
Who Can Submit Responses?
Any Michigan-based business that sells goods or services is eligible to submit its data to the monthly survey. Membership of Michgian Retailers Association is not required. Only one response per month is needed per business.
Why Should You Care?
The Retail Index provides insights on the current retail climate in Michigan, shares key economic indicators with legislators and the media, and informs the MRA team on how to best support members.
When Do You Need to Respond?
Every month! The survey is sent to members’ email inbox each month and published on social media. Set a reminder on you calendar to submit each month and support the accuracy of the Michigan Retail Index.
You can find historical Michigan Retail Index data by visiting Retailers.com/michigan-retail-index.
Holiday Season Sales Trends
Submitting sales data during the holiday shopping season is especially important. Q4 is "make-or-break" for many retailers, and we need your data to help determine how early shoppers begin hunting for holiday gifts, how your seasonal hiring picks up, and how promotions and pricing affect your store traffic.
Please take a couple of minutes, each and every month, to respond to the Michigan Retail Index survey. We greatly appreciate your insight and engagement.
Submit your sales data at Retailers.com/michigan-retail-index.
