Year of BIG change in credit card processing
2015 is the year of big change in the credit card processing world…
Bigger than the introduction of the magnetic stripe on cards way back in the late 1970s and early 80s…
Bigger even than Y2K and the need to upgrade terminals because cards were issued with year 2000 expiration dates.
A card ‘by any other name’ would still run as Discover
Apologies to William Shakespeare for that headline. But it makes a dramatic point that can have your business coming up roses.
In case you aren’t aware, as a merchant who is able to accept Discover card transactions (all of our merchants are set up to accept Discover cards),
Don’t be a target in new EMV world
As most of you are aware (perhaps painfully), there has been a big change in the relationship between merchants that accept credit cards and the banks that issue them. This “liability shift” happened October 1 and impacts face-to-face payment transactions involving cards with an EMV chip on the front.
