Marketing

If You Plan it, Will They Come?

Ashlee Willis

BY: JENNIFER ROOK

These last two years have had a major impact on events. Will 2022 be more of the same? Lansing’s leading event planner, Ashlee Willis, shares what’s new and offers tips on event planning in future.

2022 Predictions to note

2022 Predictions

Eight in 10 consumers will see the world as ALL digital

Consumers have rapidly increased their technology adoption and usage in the COVID-19 pandemic, with 63% of U.S. online adults saying that they completed a new activity online,